Where did we come from?
From humble beginnings in 1979 to encompassing locations all across Australia, our story is truly inspiring.
It all started way back in 1979, a time when football was an early Saturday afternoon tradition and Prisoner was only just beginning to captivate Australian television audiences. Four caravan park owners from the Victorian city of Ballarat met for dinner, unified in a belief that ‘the whole is greater than the sum of its parks’.
These four owners and their families lived and breathed caravanning and camping and shared a common vision. Their aim was to create parks that were not just somewhere to rest a weary head but a place that defined the holiday experience.
The passionate Ballarat quartet wanted its parks to capture the essence of the ‘true blue’ Aussie holiday: celebrating the great outdoors, cricket on the beach, making friends around the barbie, nights spent gazing at a galaxy of stars, and so much more.
And the group agreed that its objective could only be achieved by delivering first-rate accommodation, facilities, and service.
What followed was a huge dose of perseverance, dedication, determination, and hard work that helped to establish our leading brand.